Business owners will always look forward to the next corporate event to grow their networks and meet other like-minded individuals within their areas of expertise. This means that they have to invest a lot of time and effort during preparations to leave a lasting mark after the event. The corporate events world is changing every year with more people becoming more open to innovations in technology while others are creating immersive experiences for the prospective clients. Therefore, it would be safe to move with the changing times for you to compete fairly with other bigwigs in the market. You can consider preparing the following items before the event begins to ensure you are maximising everything an event has to offer.
- Prepare Business Cards
Going to a corporate event without business cards for your event is a grave mistake for a businessperson. A business card is not only a powerful marketing tool that will remind people of your services after the event, but it will also help you with in-person networking. Therefore, you should highly consider going for an updated business card containing your business logo, your services, and contacts. You can have it printed on both sides instead of squeezing all information in a single side. A company providing business cards and shirt printing services in Singapore will help you get a customised business card with a professional touch.
- Branded Mugs
Many people attending corporate events have mugs in their offices. Therefore, giving a mug with your corporate logo or name engraved on it is not only thoughtful but also an excellent way of marketing yourself even outside of the confines of a corporate event. However, always invest in a good quality mug that a person is likely to use frequently in the house or office without developing the urge to toss it in the garbage bin. You can pair this with a packet of perfectly roasted coffee beans.
- Invest in Freebies
Anyone attending a corporate event will highly appreciate a free item regardless of its size or nature. For example, a box of candies or a free holiday trip to a different country is highly likely to attract the attention of most guests. You can achieve this by inviting people to play a game where the winner will win the grand prize. Alternatively, you can have an item for everyone attending the event and give it as a door gift. Remember to go slow on branding while giving freebies lest you end up giving the wrong impression.
- Branded T-shirts, Umbrellas, or Hoodies
Many companies today specialise in customised t-shirt printing, so getting one should not be a problem. Branded t-shirts, umbrellas, and hoodies are going to market your brand to a large population in your area and other parts of the country. You can invest in a bold colour while selecting the t-shirt before printing if you want to attract more attention. The company’s logo should be located in a visible spot on the tee, like the chest area, so it is easily seen. Additionally, remember that people are highly likely to wear a good quality t-shirt over one made out of cheap materials.
Preparing for a corporate event is a daunting task for any event host, but it gets easier if you have the right motivation and the perfect idea. A corporate event should be a time to market yourself, inform people about your company, and even gain new networking connections.
Therefore, you should highly invest in good quality items on the market. You may consider thinking about the appropriateness of the items depending on your target clients to avoid coming out as rude or disrespectful.