People love customisation as it makes them feel good and unique about themselves or brands. It can be as simple as a customised shirt for a brand. The brand message can be brought out by the customised uniform. While your employees are wearing the uniform, they have helped you with free advertising by creating awareness to the people who encounter them. You might already have a customised uniform but when do we actually need to have a customise shirt printing again?
When You Are Rebranding
When you are rebranding your company, you might need to consider customising your uniform again. The uniform also plays a part in rebranding your company. A uniform stands for the image of a brand. It helps to bring out the message of your company to the public. Certain companies never change uniforms since the beginning. The brand will be remembered when people see the uniform but it might not be able to attract new customers to the business. The uniform needs to follow the pace of the company. If you prefer to remain in some key elements of the uniform, you can choose to combine the traditional and the new elements of your brand.
When You Are Having an Event
Every event is unique with different purposes and themes. You can choose to customise the shirt with different designs and different materials for different events. It is very important to choose the materials of the shirt according to the environment and purposes. For example, people tend to provide jersey shirts for outdoor events because they are breathable and quick dry. In your event, you can have customised t shirt for the event crews so that they can help to create the vibes of your event. Other than that, you can also provide a customised t shirt as a gift for your clients or guests. A well designed shirt can become the best marketing for your brand.
When You Are Expanding Your Company
When you are expanding your company, you need to be careful with hierarchy status. Some brands such as McDonald provide different uniforms according to their designation. In McDonald, the uniform of trainee, permanent staff and manager are different. Besides that, you can provide different uniforms according to the department. With the help of uniform, clients can differentiate the roles when liaising with them and know who they can talk to. The design can be similar but different color or vice versa. This can help to create coherent of the company.
When You Are Celebrating a Special Occasion
You can customise t shirt for the special occasion of your company such as 50th anniversary. The customised t shirt can be a signature of your company growth and your achievement. To celebrate the special occasion, you can also give it as a souvenir or gift to your business partners or clients whoever witness the growth of your company. Share your happiness with them and build relationship with them at the same time. Other than that, the customised t shirt can also help to bond the relationship of you and your employees. It shows the unity of your company and creates belongingness feeling to your employees.